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NABCA - Club Tips
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SAMPLE
TIP #1
Expanding Membership
Take a look at the typical booster club and you will find that
it contains on average 12 active members who conduct the lions
share of all booster club functions. It's member base traditionally
represents approximately 45% of the parents from kids within the
program and the average membership fee collected is $10 per family,
per year. Now let's step outside of this circle and take a look
at how we can improve these numbers.
First, it's important to understand two important facts:
1. Most high schools do not keep in contact
with alumni and their business supporters, and
2. Most parents do not understand who
or what the booster club is or does.
If you doubt this fact I challenge you to take your own survey
at your school and ask the following questions to 50 different
people. 1. Ask people you know if their high school keeps in contact
with them. You will be very surprised to find that unless they
attended a private high school, less than 5% receive any kind
of communication from their high school. 2. Now ask parents if
they know what the booster club is and what it does. Again you
will find that the majority really do not have a good idea of
what the booster club is.
So how can your booster club increase its membership? Which, as
we all know will provide more volunteers, more funds and more
opportunity.
Here are 3 key steps you can take to increase membership:
1. Keep in contact with alumni and business supporters: If people
don't know what you are doing they don't know you need help. Develop
a newsletter and send it out monthly. Build an email list and
send periodic email updates to everyone in your list. Invite alumni
and business supporters to attend your club meetings and speak.
Include key business and alumni on boards and organizing panels.
Hold club meetings and after game events at the businesses of
your supporters......
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North American Booster Club Association
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Club Association a safe and secure environment
for everyone. NABCA
Privacy Policy tells you how and
why we collect information from you,
and how we use that information. NABCA
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